Reaching Borrowers
Resources to Engage and Educate Homebuyers
Take advantage of educational and customizable promotional materials that can help to enhance your outreach efforts in reaching homebuyers in today's changing marketplace. Let Freddie Mac help you to expand your opportunities and serve as a trusted advisor to your clients.
First-Time Homebuyers
Help first-time homebuyers navigate the complex home-buying process. Use these resources to help educate first-time homebuyers and to enable them to overcome common barriers to achieving the dream of home.
- DPA One®
- NEW! Area Median Income and Property Eligibility Tool
- #HelpStartsHere Resource Center: Evolving in a Post-COVID Environment
- eBook: Gen Z – An Optimistic Borrower of the Futurepdf
- eBook — Hispanic Borrowers: A Driving Force in the Housing Market
- Step-By-Step Mortgage Guide (English)pdf
- First Steps for Homebuyerspdf
- Attention Renters: Opportunity is Knockingdoc
- My Home by Freddie Mac® Consumer Resources
- Buying a Homepdf
- CreditSmart® Suite of Financial and Homeownership Education Resources
- Homeowner Checklist (Spanish)pdf
- eBook: Guiding Current and Future Homeowners During a Crisis
- 8 Steps on the Path to Homeownership - Interactive Guide
- Mortgage Translations Clearinghouse(Opens a new window)
- Step-By-Step Mortgage Guide (Spanish)pdf
- Get the Facts on Homeownershippdf
- Sources You Can Tap to Fill Your Down Payment Gapdoc
- Building Better Creditpdf
- eBook - Key Opportunities for Building the Future of Home
- Homeowner Checklist (English)pdf
- Empower Your Outreach Summit 2021
Homebuyers with Low to Moderate Income
Help borrowers to find responsible solutions that meet their unique needs and educate them about the benefits of homeownership.
- DPA One®
- Attention Renters: Opportunity is Knockingdoc
- Solutions for Selling and Buying a Home in Today's Market - Posterdoc
- Fuentes que puede aprovechar para suplir el vacio del pago inicialdoc
- Frequently Asked Questions on Freddie Mac Home Possible® Mortgage
- My Home by Freddie Mac® Consumer Resources
- Buying a Homepdf